Adam Garfield, CPA

Well . . . the title seems fitting, although I’m not sure about the size of this ‘world’ — at least not yet.  Regardless, welcome, world, to my blog.  Comma overkill, but it seems appropriate.  And if you’re the grammar police, don’t bother.

Even a warm turnip can figure out that I’m a Certified Public Accountant, given the moniker at the end of the domain name.  Fancy-schmancy title stuff, but I suppose it provides a bit of initial credence.  It means I had a fair amount of schooling (Master’s degree in accounting, tax emphasis, Brigham Young University — and not to brag or anything, but it is a top-five accounting program in the nation), studied quite a bit, and took multi-part tests in warehouse-sized rooms with a gazillion other CPA hopefuls (”Oh please let me score high enough so that I can be considered ac-CRED-ited”) that lasted probably eight hours or more.

So let’s get to the heart of the purpose of the blog.  While you might think we’ll be talking taxes (uh, don’t logout or nod off just yet), and perhaps we will a bit, we’re going to discuss restaurants.  Namely yours.  The one you’re running.  Or not running.  Or want to run.  Or are thinking about maybe someday running.  Or are running, but perhaps not as profitably as it should be.  Because while I have a pretty solid and diverse array of business and personal income tax clients who help keep Cocoa Puffs in the pantry (mmmm . . . choco-licious), I’ve carved out a niche of restauranteers whose business associations I thoroughly enjoy and whose livelihoods interest the accountant in me.

I’ve been involved with them for over twelve years.  I love seeing their successes.  I loathe (and I promise, it’s the only time I’ll ever use that word) seeing them fail.  I enjoy whatever hands I lend in helping steer them toward their wins.    And for better or geekier, I know how to tell them how they’re doing from a financial oversight perspective.  I’ve done it for a long time.  I know what to look for.  I know how to point that out to them in a timely, useful manner.

So . . . we’ll look at lots of things together.  Sales, food costs, labor, discounts, staffing, marketing, insert-your-favorite-restaurant-issue-here.  I’ll give you my five minute’s worth.  And you can comment all you want.  Or just read.  Or quickly scan and promptly forget, for that matter.

Having said all that, I obviously hope you’ll find it useful.  I hope you’ll participate in whatever way works for you.  I hope it will be another tool in your arsenal to combat the evil forces looking to thwart your success.  I hope Jay Cutler can get the Broncos back to the promised land again soon.  But that’s a different deal all together.  To quote my favorite prison inmate of all time, Andy Dufraine (”The Shawshank Redemption”), ‘Hope is a good thing, maybe the best of things.’

Finally, in the words of Jed Clampett, ‘ya’ll come back now, ya hear?!’

-Adam-

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